Illustration for Motion
In the summer of 2021, I took the Illustration for Motion course taught by Sarah Beth Morgan, from which I learned the foundations of modern illustration and how to create artworks for animation projects. Below is a showcase of the 8 projects that I worked on in this 3-month course.
Project 1: Character Design
The brief: This project is for an upcoming ad campaign for a new boutique bubble tea shop called Normal Bubble Tea. They’re looking for 5 styleframes that feature a female character grabbing a cup of bubble tea while doing something active with her new found energy.
Sketch
Color Script
Frame 01
Frame 02
Frame 03
Frame 04
Project 2: Abstract Forms
The brief: Me & You is an established industry news site focusing on the creative lifestyle. They’re currently working on a series of articles featuring desk setups from a variety of creatives. Each creative involved is required to illustrate their own desk.
Sketch
Styleframe
Project 3: Designing a New Style
The brief: Me & You is back with a new request. They’d like to have some illustrations for a special report on putting limits on binge watching shows that target a new younger demographic that typically doesn’t view content through more traditional channels.
Style A (Rejected)
Style B (Approved): Frame 01
Style B: Frame 02
Project 4: Feelings
The brief: This summer, Grandma’s Kitchen is releasing 5 new flavors of their award-winning protein shake. They could think of no better way to release the news than through a 15 second animation. Their goal is to express the sense of extreme satisfaction to their viewers - that feeling you get when you just had the best meal of your life.
Sketch
Color Palette
Frame 1A
Frame 1B
Frame 02
Frame 03
Project 5: Perspective
The brief: Using isometric perspective, create a simplified, geometric version of any landmark/favorite spot of the city that I live in.
Project 6: Forced Perspective
The brief: CandyCart is a mobile service that delivers home movie snack needs within an hour. Their app is (finally!) launching in a month, and they want to build the hype with a :20-:30 pre-roll ad. They’d like to see a new styleframe that is more grounded in reality, using some perspective. In addition, they’d like to explain some of the transitions to their animator, so they need a transition guide as well.
Sketch and Transition Guide
Frame 01
Project 7: Retro Style
The brief: Get inspired by the retro vibe and infuse it into my style. Add more surrealism, personality, and nostalgic feeling to my illustration.
Frame 01
Frame 02
Project 8: The Final!
The brief: Using everything I learned from this course to create 8 styleframes on a subject of my choice. I chose Cus D’Amato’s speech about his concept of fear as my subject.
Sketch
Mood Board
Frame 01
Frame 02
Frame 03
Frame 04
Frame 05
Frame 06
Frame 07
Frame 08